Step 1 of 3
Free Business Valuation

Discover What Your
Business Is Worth

Many business owners have no idea what their business is actually worth — or what is quietly holding that number back. If the day ever comes to sell, it very well may be the biggest financial transaction of your life. Many owners arrive at that moment completely unprepared. This tool changes that.

(This tool is best suited for businesses with revenue of $1M – $30M)

5 min
To Complete
100%
Free & Confidential
10
Value Factors Analyzed
100+
Business Types to Select
What Your Business Is Worth
See what a buyer would likely pay — not what you assume
Your Value Score
See exactly which factors are positively or negatively impacting what buyers will pay
Your Improvement Plan
A personalized roadmap showing what to focus on first to make your business more profitable and more valuable
Step 1 of 3 — Business Profile

Tell us about
your business

Basic information helps us benchmark your business against comparable companies in your industry.

Your industry affects the baseline valuation multiple buyers will apply.
Aggregate part-time staff into full-time equivalents; do not include contractors. Include owners if active in the business.
Step 2 of 3 — Financial Data

Your financial
picture

These inputs help us estimate your Adjusted EBITDA — the primary driver of your business valuation. Estimates are fine.

EBITDA stands for Earnings Before Interest, Taxes, Depreciation, and Amortization. Adjusted EBITDA is a commonly used proxy for the cash flow available to a buyer, particularly for businesses that are not highly capital intensive or real estate–driven. An industry- and company-specific multiple is typically applied to Adjusted EBITDA to estimate enterprise value.

Note: Some valuation approaches use Seller's Discretionary Earnings (SDE), which includes owner compensation and discretionary expenses. Because SDE blends the cost of running the business with the earnings it generates, it can obscure the true cash flow available to a buyer. In our approach, Adjusted EBITDA normalizes owner compensation to a market-based level — reflecting the cost required to operate the business — so that earnings more accurately represent what can transfer to a new owner.

How would you like to enter your EBITDA?

$
Your total top-line revenue before any expenses.
$
Earnings Before Interest, Taxes, Depreciation, and Amortization. "Earnings" is the starting point, which may be referred to as Net Income or Net Profit on your income statement or Profit & Loss statement.
$
Enter total W-2 salary, bonuses, and any other compensation paid to owner(s) through the income statement (excludes owner distributions).

Note: This represents current owner compensation. We compare this to a market-based replacement cost to normalize earnings. Owner distributions (from retained earnings) are not included, as they reflect a return on ownership rather than a cost of operating the business.

$
Enter the market-based compensation required to hire qualified replacement(s) to perform the owner's role(s) (e.g. CEO, GM, VP).

Note: This reflects the cost a new absentee owner would incur to operate the business and is used to adjust earnings to a transferable, market-based level.

$
Enter the total net amount of non-recurring or non-operating adjustments not already captured above. Use a positive number to add back an expense i Positive add-backs — expenses that inflate costs and won't continue under new ownership: one-time legal settlements, personal vehicle, personal travel or meals, family members on payroll not in a real role, one-time equipment purchases, non-recurring losses. or a negative number to deduct income that won't continue i Negative subtractions — income or cost savings that won't continue under new ownership: below-market rent paid to an owner-related entity, non-recurring revenue that won't repeat, income from asset sales. .

Note: Exclude owner compensation (handled above). Include only non-recurring or non-operating items that would not continue, or be required to add, under new ownership. Adjustments should be reasonable, supportable, and reflective of ongoing earnings.

Step 3 of 3 — Value Drivers

What drives your
business value

These qualitative factors can significantly increase or decrease what a buyer is willing to pay.

Stable (2–5%)
DecliningHypergrowth
How has revenue trended over the past 3 years?
Some management leadership, but owner(s) make most decisions
Fully dependent on owner(s);
no managerial senior staffRuns without owner(s);
strong management team
How much does the business rely on the owner(s) day-to-day? Do you have managers or leaders who could continue operating the business without the owner(s)? High owner dependency reduces value.
10–25%
All one-timeMostly recurring
Contracts, subscriptions, retainers, or repeat customers that create predictable revenue.
5–10%
<5% (spread out)>50% (one big client)
What percentage of revenue comes from your single largest customer? Lower is better for valuation.
Partially documented; some use of software systems
Everything in owner(s) headFully documented SOPs;
leverage CRM, ERP, or POS
How well are your operations, workflows, and processes documented and followed by staff — and how well is the business data managed?
Adequate bookkeeping & customer records
Messy / incompleteCPA-reviewed or audited financials;
detailed operational data records
Accurate, well-organized financials and underlying operational data (including availability of detailed sales and purchase records) build buyer confidence and reduce perceived risk.
Your Valuation Report

Your Business

Valuation Estimate •

Business Value Score
72/100
Your business has solid fundamentals with clear opportunities to increase value.
Conservative Value
—
Base Estimated Value
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Optimistic Value
—
Adjusted EBITDA
—
Estimated EBITDA Multiple
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What Your Business Could Be Worth

Most owners are surprised by the gap between the value of their company today and the value it could be after making just 2 key improvements. The good news: business value can be improved significantly with the right focus and enough lead time.

Today
—
→
After Key Improvements
—
↑ +$0 potential upside

✓ What Buyers Will Pay a Premium For

✗ What Buyers Will Discount Value For

You Now Know More Than Many Business Owners Ever Do.

Many owners operate in a complete information desert when it comes to the value of what they have built. They run their business for decades, and if the day ever comes to sell — which for many is the single largest financial transaction of their lives — they arrive completely unprepared. You just changed that. Answer 3 quick questions to get a personalized roadmap for making the most of what you have built.

This valuation is a preliminary estimate based solely on the information you provided and is for informational purposes only. It does not constitute a formal valuation, appraisal, or opinion of value, and should not be relied upon for any transaction, tax, legal, or financial decision. Actual business value may vary significantly based on additional factors, including but not limited to detailed financial review, market conditions, industry dynamics, and buyer-specific considerations. For a formal valuation or transaction-related advice, you should consult a qualified advisor.
◆ Your Personalized Roadmap

Let's Personalize
Your Plan

You have seen the Estimated Value for your business. Three quick questions help us tailor your improvement plan to your specific situation — takes less than 60 seconds.

Question 1 of 3
Where should we send your Business Valuation and Value Improvement Plan?
Your report will be waiting in your inbox
Question 2 of 3
If you were to consider a sale of your business, what is your likely timeframe?
Choose one
Within 12 months
1–3 years
3–5 years
More than 5 years
No current thoughts regarding selling
Question 3 of 3
When you need advice or perspective on your business, who do you primarily rely on?
Choose one
Business coach or consultant
Accountant / CPA
Attorney
Peer group or other business owners
Online tools or resources
No regular resource
Other
◆ Your Personalized Value Improvement Roadmap

Here Is What to
Do Next.

Based on your valuation and responses, these are the highest-leverage opportunities to increase both your longer-term profitability and business value — tailored specifically to your business. Most owners never see this level of specificity.

Timeline: 1–3 years

Your Value Improvement Roadmap

These improvements are tailored to your specific business. Each one can meaningfully move both your profitability and your business value — address any of them and you will be in a stronger position.

Advisory Source: Suggested Next Step

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Or feel free to email us at info@edgefourllc.com

or check us out on our website at edgefourllc.com

This plan is based on the information you provided and is intended for informational purposes only. It does not constitute financial, legal, or investment advice, nor a comprehensive assessment of your business. The recommendations reflect commonly accepted drivers of profitability and business value, but actual results will vary based on additional factors, including implementation, market conditions, and further analysis. For a more comprehensive evaluation and tailored guidance, consider consulting a qualified business advisor.